Why do iPhone apps look different everywhere? The name that shows up on my iPhone under the app’s icon is different from the name that shows up under the applications tab in iTunes, which is different from the name that the app calls itself when it opens…

The icons are different too. It’s annoying when I decide I’m done with an app and try to delete it in iTunes, but I can’t find it because it’s in a different place alphabetically and with a different icon than on my phone. 101 apps is a lot.